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Barsha Heights (formerly TECOM) is a corporate and residential community adjacent to Dubai Media City, directly off Sheikh Zayed Road. Best known for furnished serviced apartments targeting corporate and media professionals. Studios and 1BR from AED 500K with yields of 7–8.5%. Strong STR performance given the corporate tenant base.
What Barsha Heights Is
Barsha Heights (rebranded from TECOM in 2017) is a mixed-use community between Sheikh Zayed Road and Al Khail Road, adjacent to Dubai Media City and Internet City. The area is known for its high concentration of furnished serviced apartment buildings catering to corporate professionals on short and medium-term contracts.
Key buildings include Movenpick Hotel & Apartments, Oaks Liwa Heights, and numerous independently managed furnished apartment buildings. The community has direct highway access and is within 5 minutes of Media City employers.
Price and Yield Data — 2026
| Property Type | Avg Sale Price | Annual Rent (furnished) | Gross Yield |
|---|---|---|---|
| Studio (furnished) | AED 480,000 | AED 42,000 | 8.8% |
| 1BR (furnished) | AED 650,000 | AED 55,000 | 8.5% |
| 2BR (furnished) | AED 1,000,000 | AED 80,000 | 8.0% |
Corporate STR Advantage
Barsha Heights' proximity to Media City and Internet City free zones makes it one of Dubai's strongest corporate STR markets. Media companies, tech firms, and production companies regularly place employees in Barsha Heights on 1–6 month furnished contracts. This corporate demand provides yield stability above typical residential STR.
DRE Verdict
Barsha Heights delivers among Dubai's highest furnished apartment yields in a central location with strong corporate demand anchors. Less lifestyle-oriented than JVC or Marina but the corporate tenant profile provides excellent yield reliability. Best suited for furnished buy-to-let investors with corporate STR management in place.
Data: DLD, District Real Estate transaction records, Q1-Q2 2026.
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